Resilience in Business: Damien Cantelo of Apollo Secure Discusses Leading an 8-Member Team, Learning from a Failed GPS Deal, and Strengthening Small Businesses Against Cyber Threats for Lasting Success. (Episode 578 - Damien Cantelo)

In this episode of Grow a Small Business, host Troy Trewin interviews Damien Cantelo, co-founder of Apollo Secure, shares his journey leading an 8-member team while navigating the challenges of a failed GPS deal. He discusses the importance of resilience and strategic cash flow management in protecting small businesses from cyber threats. Damien also emphasizes the value of learning from setbacks and how adaptability is crucial for long-term success. Tune in for insights on fostering a secure business environment and the lessons learned along the way. Other Resources:

• Discover expert cybersecurity strategies to safeguard your business and achieve peace of mind, featuring insights from Damien Cantelo.

• Discover how Andrew Miller scaled his solo startup to a $500K annual revenue powerhouse with 7 team members, sharing key strategies for transforming early-stage companies and achieving work-life balance. Andrew Miller.

Why would you wait any longer to start living the lifestyle you signed up for? Balance your health, wealth, relationships and business growth. And focus your time and energy and make the most of this year. Let's get into it by clicking here. Troy delves into our guest's startup journey, their perception of success, industry reconsideration, and the pivotal stress point during business expansion. They discuss the joys of small business growth, vital entrepreneurial habits, and strategies for team building, encompassing wins, blunders, and invaluable advice. And a snapshot of the final five Grow A Small Business Questions:

1. What do you think is the hardest thing in growing a small business? Damien Cantelo identified that one of the hardest things in growing a small business is listening to customers and ensuring that your product or service aligns with their needs. He mentioned that entrepreneurs often become too attached to their original ideas and may struggle to let go of their initial concepts. Instead, they must be disciplined enough to adapt based on what customers actually want, even if it differs from their original vision. This can be a continuous challenge as business owners navigate their growth journey.

2. What's your favourite business book that has helped you the most? Damien Cantelo highlighted "The Lean Startup" by Eric Ries as a significant book that serves as a Bible for tech startups. Additionally, he recommended "Crossing the Chasm" by Geoffrey Moore, which he considers timeless and still relevant today, especially for understanding market dynamics in various business contexts. These books have greatly influenced his approach to business and product development.

3. Are there any great podcasts or online learning resources you'd recommend to help grow a small business? Damien Cantelo recommends the "Built to Sell" podcast for valuable insights on building and selling businesses. He also appreciates John Warrillow's podcast, which complements his books, along with April Dunford's resources on marketing and positioning for effective business differentiation. Additionally, he suggests exploring cybersecurity podcasts for niche industry insights.

4. What tool or resource would you recommend to grow a small business? Damien Cantelo recommends cash flow forecasting in Excel as an essential tool for growing a small business, highlighting the importance of understanding cash inflows and outflows. He emphasizes that, despite the availability of various sales and marketing automation tools, effective cash management remains critical for business sustainability.

5. What advice would you give yourself on day one of starting out in business? Damien Cantelo advises that on day one of starting out in business, one should "stick with it" and be prepared for a long and challenging journey. He echoes Winston Churchill's sentiment that if you're going through hell, you should keep going, emphasizing the importance of perseverance in overcoming obstacles.

Book a 20-minute Growth Chat with Troy Trewin to see if you qualify for our upcoming course. Don't miss out on this opportunity to take your small business to new heights! Enjoyed the podcast? Please leave a review on iTunes or your preferred platform. Your feedback helps more small business owners discover our podcast and embark on their business growth journey.

Quotable quotes from our special Grow A Small Business podcast guest:

Listening to your customers is the key to evolving your business – Damien Cantelo Perseverance is essential; if you're going through hell, keep going – Damien Cantelo

Don't be afraid to pivot; the market knows what it wants – Damien Cantelo