The GaryVee Audio Experience

13 Minutes on The Current State of Content Creation

Aug 23, 2022
Delve into the critical mindset for thriving in content creation and business growth. Discover how many daily pieces of content you really need and which platforms to prioritize. Uncover the concept of 'underpriced attention' and learn to exploit underrated channels for maximum reach. The discussion encourages embracing organic content and highlights the power of local engagement. It's all about leveraging your unique strengths to succeed in the competitive landscape of content creation!
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ADVICE

Content Creation Frequency

  • Produce 10-20 pieces of content daily across platforms like Facebook, YouTube, Instagram, and Snapchat.
  • Repurpose existing content, like podcast segments, for different platforms.
INSIGHT

Self-Awareness in Content Creation

  • Gary Vaynerchuk emphasizes the importance of self-awareness in content creation.
  • Many creators fail because they haven't found a sustainable content strategy.
ADVICE

Sustainable Content Model

  • Find a sustainable content model, like a weekly podcast, that can be repurposed.
  • Not everyone needs to be on video; written content can be transcribed for video.
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