Dave Taylor is the Co-founder and Strategic Digital Marketer at In Front Marketing, a Calgary-based agency specializing in data-driven marketing solutions. Over the past decade, he has grown the agency to serve more than 500 clients annually, including prominent names like the Calgary Flames and Backyard Meats. With a focus on delivering measurable results, Dave ensures clients grasp the performance and ROI of their campaigns, driving significant increases in engagement and conversion rates. Under his leadership, In Front Marketing prioritizes transparency and communication, offering a full range of services, including SEO, digital advertising, and social media management.

What does it take to transition from working a corporate job to starting a thriving agency from scratch? How does one navigate the treacherous waters of entrepreneurship and carve out a niche in the competitive digital marketing space? Can a commitment to data-driven strategies and robust client relationships make all the difference?

Dave Taylor of In Front Marketing reveals how he tackled these questions throughout his journey. Starting in a spare bedroom, Dave's agency has grown significantly by emphasizing the importance of data in digital campaigns. His early experiences at Yellow Pages and other corporate roles taught him what not to do, which he leveraged to build trust with clients by showcasing the direct impact of their campaigns. Dave's collaboration with the Calgary Flames and other organizations highlights his agency's success in providing clear, actionable insights that enhance marketing strategies and boost ROI.

In today’s episode of the Inspired Insider Podcast, Dr. Jeremy Weisz interviews Dave Taylor, Co-founder and Strategic Digital Marketer of In Front Marketing, about the evolution and success of the agency. Dave highlights the importance of data in digital marketing, the strategic steps involved in scaling an agency, and the value of fostering strong client relationships. He shares how his agency began in a small spare bedroom and evolved into a significant player in the digital marketing sphere, emphasizing a collaborative approach and community involvement.