The one where he goes from insight to action - Ken Peterson E82

What's on your mind? Let CX Passport know...

🎤DO something with your Customer Experience in “The one where he goes from insight to action” with ken peterson of QuestionPro in CX Passport episode 82🎧 What’s in the episode?...

👟Beyond the fluffernutter of CX theory to ACTION

🔨No tool is perfect...but tools DO matter

👩‍🔧How to enable the front line through insights

📄What does a GOOD survey look like?

🧮You don't need a statistician to know what customer's think

🙄Longer surveys diminish the customer's trust that you'll do anything with it

🥶Dream Travel - Utqiagvik: The northernmost city in North America

Hosted by Rick Denton “I believe the best meals are served outside and require a passport”

💭“It's amazing how often the longer the survey, the less likely [the company will] do anything with it.” - Ken 

Episode resources:

Northernmost city in North America: Utqiagvik, Alaska, USA

LinkedIn: www.linkedin.com/in/kenpeterson

Get in touch with Ken: questionpro.com/ken

QuestionPro: questionpro.com