EP 86: $46K Launch Post-Mortem: Money Earned and Lessons Learned with Cortni Loveridge

Have you ever wanted to get a look at the nitty gritty details of a successful product launch?

 

Plenty of people will tell you how much money they made or an average of their open rate or the kinds of emails they sent to their leads, but today, we’re diving deep into the numbers on the recent launch of the Creator Fast Track.

 

The Creator Fast Track launch was one of our most successful launches to date, so we’re breaking it down for you, from warm leads to money in the bank, with what worked, what we wouldn’t do again, and the real numbers underneath it all.

 

To help me remember how it went down, I’m joined by my operations manager, Cortni Loveridge.

 

Listen to the full episode to hear:

• Why “Sell with a Story” emails work
• How scripting the entire webinar made a massive difference in sales and helped us set up an evergreen funnel
• How back to back launches netted 50% more sales
• Why you shouldn’t be afraid to align your webinar result with your product result
• The email subject lines we used and tips for boosting your open rate

 

Learn more about Gillian:

 

• Join Startup Society (promo code: earnmore)
• Get on the waitlist for VALIDATE
• Profit Planning Challenge
• Get in touch!