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The Business of Authority
BizDev Systems For Soloists
Feb 26, 2024
Learn about strategies for successful business development as a soloist, focusing on personalized outreach to attract clients. Discover the power of in-person networking at trade association events and the benefits of organizing strategic meetings while traveling. Explore innovative trade association strategies and the importance of systematizing business development efforts for effective networking.
48:08
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Quick takeaways
- Business development focuses on personal interactions to nurture relationships and identify potential clients.
- Initiating conversations during podcast guest appearances can lead to business development opportunities.
Deep dives
Understanding Business Development as a One-to-One Process
Business development is described as a one-to-one outreach process aimed at continually warming up contacts to transition them into potential buyers. Unlike marketing efforts like podcasting, business development focuses on personal interactions to nurture relationships and identify potential clients.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode