

What Next TBD: US v. Google… Again
Sep 6, 2024
Leah Nylen, an antitrust reporter for Bloomberg, dives into the current legal challenges facing Google after a recent federal ruling labeled it a monopoly. She discusses the implications of the Justice Department’s allegations regarding Google’s ad business. The conversation highlights the complexities of Google's ad ecosystem, including its financial dominance and the confusion it causes for advertisers. Nylen also examines the potential repercussions for the tech industry if Google were to lose the upcoming trial, emphasizing the critical stakes involved.
Chapters
Transcript
Episode notes
1 2 3 4 5 6
Intro
00:00 • 2min
Monopoly on Trial: Google's Advertising Dominance Under Scrutiny
01:32 • 4min
Unpacking Google's Ad Ecosystem
05:09 • 4min
The Impact of Google's DoubleClick Acquisition on Online Advertising
09:03 • 5min
Google's Legal Battles: A High-Stakes Trial
14:25 • 8min
Antitrust Dynamics: Google's Influence on Ad Tech and Regulation
22:17 • 3min