The Art of Selling Online Courses Meet the Woman Who Built 60 Courses & 90K Students
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Oct 16, 2025 In this engaging discussion, Alexandra Fintova, known as The Art Mother, shares her inspiring journey as a Skillshare top teacher who created 60 courses for over 90,000 students. She reveals her secret to success: authenticity in teaching, which helps her connect with her students. Alexandra discusses the importance of managing her course business with ADHD and how to effectively use platforms like Skillshare and Udemy. She also explores the innovative idea of using confirmation pages for upselling and the art of selling without being pushy, resonating deeply with aspiring course creators.
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From Doubt To Teaching Beginners
- Alexandra describes losing confidence after formal art education and teaching herself to draw despite a master's degree.
- She now helps isolated beginners rediscover creative expression and permission to create.
Art As Universal Mental Exercise
- Alexandra frames art as a natural human activity that often gets lost and needs to be reclaimed.
- She positions art as a mental and spiritual exercise, not a path only for elites.
Show Up Authentically
- Show up authentically because people resonate with realness and values.
- Authentic excitement in teaching attracts and retains your tribe.