Cold Call How Bill Wilson Cofounded Alcoholics Anonymous and Created a Lasting Social Movement
Jun 10, 2025
Robert Simons, a Harvard Business School Professor and creator of the course Changing the World, dives into the remarkable journey of Bill Wilson, co-founder of Alcoholics Anonymous. Simons discusses Wilson's transformative 'hot flash' moment that led him to sobriety and how he built a global movement from his struggles with alcoholism. The conversation highlights the unsung heroes behind AA, the pivotal role of peer support, and the societal shifts in understanding addiction, underscoring Wilson's lasting impact on countless lives.
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Bill's Troubled Childhood
- Bill Wilson's parents abandoned him and his sister early, leaving them with grandparents and severing contact for years.
- This childhood neglect caused deep self-doubt and depression but may have fostered empathy for others' struggles.
Bill's Epiphany Moment
- Bill had a transformative "hot flash" vision during a hospital stay that led to his lifelong sobriety.
- This epiphany extinguished his drinking and marked a turning point after years of repeated failures.
Lois's Crucial Support
- Lois, Bill's wife, tirelessly supported him through his alcoholism and early AA efforts.
- She managed their household finances and was a co-creator of Alcoholics Anonymous' foundation.
