In this episode, we’re joined by Jesse Stein, a serial entrepreneur and founder of Hermetic AI. Jesse shares his journey of founding, operating, and selling multiple ventures, including sportsmemorabilia.com, which he scaled to the world’s largest autograph store before its acquisition by Fanatics.

What You’ll Learn in This Episode:
 • Jesse’s journey from sports memorabilia to SaaS and beyond.
 • The power of focus and cultivating relationships with potential acquirers.
 • Insights into digital marketing hacks like SEO, CRO, and sustainable acquisition channels.
 • The importance of co-founders, trust, and managing team dynamics.
 • Why speed to lead and personalized engagement are game-changers for growth.

Key Takeaways:
 1. Why focusing on a specific ICP is essential for scaling.
 2. How to use conversion rate optimization (CRO) effectively.
 3. Lessons learned from the entrepreneur game: focus over distractions.
 4. Building trust and relationships years before you need them.

Jesse also shares personal anecdotes about humility, navigating failures, and how meditation has been a transformative tool in his entrepreneurial journey.

Follow Jesse - https://www.linkedin.com/in/jessejstein/

PS - huge shout out to Sendoso for sponsoring our show.

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