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502: It's the Way Towards Colour
Mar 4, 2024
Covering Apple's regulatory issues, the end of the Apple Car project, and the latest M3 MacBook Air models. Delving into the benefits of personalized fitness plans, updates in new MacBook models, VPN benefits, and Squarespace for website creation. Reflecting on Apple's missteps in the automotive industry and discussing potential future Mac accessories and Apple Watch compatibility with Vision Pro.
01:24:35
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Quick takeaways
- Project Titan shifted focus from self-driving aspirations to a steering wheel-less design, causing significant delays in bringing a practical product to market.
- Apple missed the opportunity to establish a market presence in the car industry by not acquiring an established car company like Tesla, due to internal resistance and overconfidence.
Deep dives
The Apple Car Project Cancellation
Apple has decided to cancel its plans to build a car, known as Project Titan, ending a decade-long project that shifted focus over time. The project originally had nearly 2,000 employees working on it and aimed for varying levels of self-driving capabilities. The recent decision was made by Kevin Lynch and Jeff Williams to stop the efforts, redirecting employees to AI work alongside John G and Andreessen team.
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