Decoder with Nilay Patel Disney Is a Tech Company?
Aug 26, 2024
Explore the intriguing evolution of Disney as it strives to redefine itself as a tech company amidst the streaming revolution. Delve into the challenges faced by Disney Plus as it competes with giants like Netflix and Amazon. Discover how shifting consumer habits are reshaping traditional media distribution. The discussion highlights Disney's strategic partnerships and adaptations in the dynamic landscape of streaming technology, all while addressing the intersection of productivity and creative opportunities in the entertainment industry.
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HBO Go Crash
- HBO Go crashed during the Game of Thrones season four finale due to high traffic.
- This prompted HBO to create a standalone streaming service, HBO Now, in partnership with BAMTech.
Industry Shift
- HBO Now's launch was a pivotal moment, signaling a shift towards direct-to-consumer streaming.
- This move influenced other media companies, including Disney, to reconsider their distribution strategies.
Disney's BAMTech Acquisition
- Bob Iger inquired about Richard Plepler's experience with BAMTech for HBO Now.
- Disney eventually acquired BAMTech to develop its streaming platform, demonstrating a commitment to a direct-to-consumer strategy.