Trapital Does Hip-Hop Still Run Luxury Fashion?
Jun 5, 2025
Sowmya Krishnamurthy, author of Fashion Killa, dives into the vibrant interplay between hip-hop and luxury fashion. She reveals how hip-hop has shifted from underground roots to mainstream dominance, influencing trends and collaborations. The duo discusses the role of nostalgia in celebrity culture and the need for authentic partnerships. They also examine the future landscape of fashion in 2025, spotlighting key figures like Kendrick Lamar and ASAP Rocky, and stress the importance of nurturing emerging talent in the industry.
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Hip Hop's Enduring Fashion Influence
- Hip hop remains a cultural giant in luxury fashion despite music sales correction.
- Artists like Kendrick Lamar and ASAP Rocky are still pioneers in high fashion partnerships.
Saturation of Celebrity Partnerships
- Celebrity partnerships in fashion are increasingly saturated and can feel inauthentic.
- Brands will continue leveraging celebrities as long as society idolizes them.
Misconceptions About Hip Hop Culture
- Hip hop culture is maturing but still viewed as niche or dangerous by some.
- This perception often has racial undertones despite hip hop's widespread normalcy.