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Cold calls work, if you know how to work them. But unless you know the pathway to a meaningful opening, you may never get to the value prop or the closing… and you’ll never book a meeting.
We brought back Zac Thompson to break down his proven strategies – from how to start the cold call strong, to clearly selling your value proposition, all the way to a successful close.
Listen and take away tried-and-true strategies and effective talk tracks and frameworks to use in cold calling, start to finish.
The Speakers:
Leslie Douglas and Zac Thompson
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