The Mind Of George Show

The Last Customer Journey You WIll Ever Need

Sep 17, 2021
Explore the importance of a strong customer journey and the three biggest mistakes people make. Learn how to design a lasting customer journey that guides customers towards their goals. Discover practical tips for increasing monthly income and providing support. Engage in gratitude and promotion of the podcast and newsletter.
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ADVICE

Customer Journey Design

  • Design customer journeys as a series of touchpoints guiding customers toward a promised destination.
  • Use email as the backbone, enhancing with other modalities like texting or in-person interactions.
INSIGHT

Importance of First Impressions

  • Customer journeys set the tone for the entire customer relationship.
  • A positive initial experience influences customer perception and word-of-mouth marketing.
ADVICE

Protect the Journey

  • Ensure customers complete the designed journey before introducing upsells or new offers.
  • Avoid disrupting their progress to foster a sense of accomplishment and momentum.
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