Optimal Work Daily - Career, Productivity and Entrepreneurship

1852: How to Do Business with Different Personality Types by Lisa H with Dig To Fly on Building Stronger Connections in Business

10 snips
Oct 26, 2025
Explore how recognizing different personality types can transform your business interactions. Learn how to adapt your communication to resonate with others, enhancing relationships and reducing friction. Discover the four key personality categories: creative social types, results-focused drivers, supportive team players, and analytical perfectionists. Understand how tailoring your approach can lead to more effective collaboration and success. Embrace the idea that being aware of your own behavior can deepen connections in the professional world.
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ANECDOTE

Billing Change After A Contentious Website Project

  • Carl describes designing a website for Tom and needing to create multiple versions after Sarah demanded collaborative control.
  • He switched to hourly billing so Sarah could request unlimited changes while ensuring fair compensation.
INSIGHT

Personality Shapes Project Approach

  • Knowing coworkers' personality types helps you decide how to structure projects and pricing to reduce friction.
  • Different personalities prefer different processes, so tailoring your approach prevents repeated rework.
ADVICE

Engage Creative, Sociable Types With Praise

  • Allow S-personalities flexibility and creative control and publicly recognize their contributions.
  • Give them enthusiasm, credit, and social opportunities to keep them engaged and productive.
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