Catalyst with Shayle Kann

Catalyst Live at SF Climate Week

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May 1, 2025
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INSIGHT

Challenge and Reward of Consumer Products

  • Building great consumer products is extremely difficult but offers immense rewards if successful.
  • Consumer word of mouth and high net promoter scores can create runaway success in climate tech products.
INSIGHT

Solve Real Consumer Problems

  • People dislike taking out stinky trash, so a product solving this annoyance has strong consumer appeal.
  • Solving highly felt, universal problems can drive meaningful adoption in climate tech.
ANECDOTE

Rooftop Solar's Consumer Success

  • Rooftop solar succeeded by solving the problem of "my electric bill is too high" with easy installation.
  • Customers loved saving money on bills without complicated decisions, prompting large adoption.
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