CFO THOUGHT LEADER

1125: Finance Lessons in the AI Era | Jay Peir, CFO, Pigment

Sep 10, 2025
Jay Peir, CFO and Head of Strategy at Pigment and a former Tableau executive, shares fascinating insights into finance's transformation in the AI era. He reflects on his unique career path, from mergers and acquisitions to leading a subscription shift at Tableau. Peir emphasizes the critical role of cross-departmental collaboration and effective change management. He discusses Pigment's innovative planning tools powered by AI, which enhance decision-making and organizational agility, making financial leaders key players in future growth.
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ANECDOTE

Early CFO Leap

  • Jay Peir became a CFO at age 30 after corporate development work and leading M&A at Cypress Semiconductor.
  • He joined SunPower as CFO having helped craft their financing and business plan based on his semiconductor and venture experience.
ANECDOTE

Tableau's Turning Point

  • At Tableau Jay Peir experienced three phases: rapid growth, a painful stock drop and leadership change, then transition to subscription.
  • These simultaneous shocks required coordinated investor and internal communications while shifting the business model.
ADVICE

Integrate Stakeholders For Model Change

  • Include stakeholders from sales, marketing, and finance when changing business models to surface all implications.
  • Prepare internal enablement so teams can explain changes clearly to customers and investors.
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