The Koerner Office - Business Ideas and Small Business Deep Dives with Entrepreneurs How to Start this $337k/Yr Service Business You’ve Never Heard Of⏐Ep. #139
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Mar 5, 2025 Marc Gaskins, owner of Event Kitchens, shares insights from his thriving rental business focused on catering equipment in Charleston. He discusses how a fire led to community support and pivotal business growth. Marc delves into the unit economics of renting convection ovens, emphasizing strategic pricing and niche focus. He highlights the advantages of organic growth and shares a unique real estate strategy for expanding his operations. This conversation is packed with actionable insights for anyone looking to start their own service business!
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Market Research and Outreach
- Contact caterers and festivals to find out who supplies their equipment.
- Ask if they would be open to using a different supplier, like yourself.
Bar Fire Leads to Growth
- Marc Gaskins's bar burned down, which became a turning point for his business.
- The community rallied to support him, leading to significant business growth.
Competitor's Exit Creates Opportunity
- Marc's competitor had a market stronghold but struggled with weekend event demands.
- Their exit presented a sudden growth opportunity for Event Kitchens.