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Superhuman 2.0: The AI edge, top productivity hacks, and the future of email | E2002

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Sep 4, 2024

Guest

Rahul Vohra

Rahul Vohra, Founder and CEO of Superhuman and former founder of Reportive, discusses the evolution of his email productivity tool. He shares insights on Superhuman's innovative onboarding strategy and how user feedback has shaped its development. Rahul gives a live demo of new AI features designed to enhance team management and productivity. The conversation explores the future of email, the impact of AI on workflows, and the importance of streamlined communication in modern workplaces.

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ANECDOTE

Superhuman's Initial Pitch

Rahul Vohra pitched Superhuman to Jason Calacanis at his house over bagels on a Sunday.
Calacanis initially questioned the viability of a paid email service competing with free Gmail.

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INSIGHT

Superhuman's Target Audience

Gmail caters to billions of users, building for the average, while Superhuman targets the top 10% of power users.
These power users, whose time is valuable, will pay for increased email efficiency.

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ADVICE

Validate Your Gut Feeling

Start with a gut feeling about a problem, but validate it by talking to potential users.
Rahul spoke to 700 people to refine Superhuman's focus on speed.

Get the Snipd Podcast app to discover more snips from this episode

Revolutionizing Email: The Quest for Speed and Value

03:46 • 2min

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From Frustration to Innovation

06:09 • 8min

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Navigating Startup Growth and Challenges

14:11 • 10min

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The Future of Email and AI

23:49 • 12min

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Enhancing Productivity through Streamlined Scheduling and Communication

35:48 • 1min

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Enhancing Collaboration and Compliance in the Digital Workspace

37:14 • 6min

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Enhancing Productivity with AI and Strategic Leadership

42:48 • 17min

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The Impact of Loom AI on Productivity and Team Performance

59:52 • 4min

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The Future of AI in Creative Collaboration

01:03:25 • 6min

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Innovations in Email Communication and Productivity Tools

01:09:35 • 5min

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Positioning

The Battle for Your Mind

Al Ries

Jack Trout

This book introduces the concept of positioning as a crucial strategy in marketing. It explains how to effectively communicate with a skeptical and media-blitzed public by creating a position in the prospect's mind that reflects the company's strengths and weaknesses as well as those of its competitors. The authors provide valuable case histories and analyses of successful and failed advertising campaigns, emphasizing the importance of simplicity, consistency, and understanding how people think and evaluate information. The book also discusses strategies such as making and positioning an industry leader, occupying a niche, and repositioning competitors to create a unique market position.

Traction

Get a Grip on Your Business

Gino Wickman

In Traction, Gino Wickman provides a systematic approach to achieving business success through the Entrepreneurial Operating System (EOS). The book focuses on six key components: Vision, People, Data, Issues, Process, and Traction. It helps business leaders clarify their vision, align their leadership team, solve common business problems, and foster healthy communication and discipline within the organization. The EOS system is designed to help businesses overcome frustrations such as lack of control, people issues, insufficient profit, hitting the ceiling, and feeling stuck. The book offers practical tools, real-world examples, and actionable strategies to drive sustainable growth and improve business operations.

This Week in Startups is brought to you by…

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Todays show:

Superhuman’s Rahul Vohra joins Jason to discuss the evolution of Superhuman. They delve into Superhuman's onboarding strategy (11:17), live demos of Superhuman's AI features (27:37), explore AI's impact on team management (52:07), and more!

Timestamps:

(0:00) Superhuman’s Rahul Vohra joins Jason

(2:02) Rahul Vohra's background and Superhuman's pitch

(6:33) Evolution and early challenges of Superhuman

(9:59) NetSuite - Download the CFO’s Guide to AI and Machine Learning today! Visit https://netsuite.com/twist

(11:17) Superhuman's onboarding strategy and customer feedback importance

(20:55) New features in Superhuman 2.0 and multiplayer email

(26:00) AI's impact on podcast production

(26:16) Lemon.io - Get 15% off your first 4 weeks of developer time at https://Lemon.io/twist

(27:37) Live demo of Superhuman 2.0

(38:38) AssemblyAI - Get 100 free hours to start building at https://www.assemblyai.com/twist

(40:08) Importance of documenting conversations and Superhuman for Sales

(44:17) Live demo of Superhuman's “Ask AI” feature

(52:07) AI's impact on productivity and team management

(58:27) AI tools for productivity

(1:07:26) AI's future as a chief of staff and email management

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LinkedIn: https://www.linkedin.com/in/rahulvohra

Check out: https://superhuman.com

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LinkedIn: https://www.linkedin.com/in/jasoncalacanis

Thank you to our partners:

(9:59) NetSuite - Download the CFO’s Guide to AI and Machine Learning today! Visit https://netsuite.com/twist

(26:16) Lemon.io - Get 15% off your first 4 weeks of developer time at https://Lemon.io/twist

(38:38) AssemblyAI - Get 100 free hours to start building at https://www.assemblyai.com/twist

Great TWIST interviews: Will Guidara, Eoghan McCabe, Steve Huffman, Brian Chesky, Bob Moesta, Aaron Levie, Sophia Amoruso, Reid Hoffman, Frank Slootman, Billy McFarland

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