HBR IdeaCast Rolling Stone’s Jann Wenner on Cultivating Creative Talent
Sep 13, 2022
Jann Wenner, the visionary founder of Rolling Stone and author of "Like a Rolling Stone," shares fascinating insights from his five decades in music journalism. He reflects on the magazine’s founding mission to reshape music and culture and discusses how he nurtured creative talent. Wenner emphasizes the significance of environmental journalism in today's climate crisis and addresses the complexities of inclusivity in recognizing musical diversity for the Rock and Roll Hall of Fame. He also opens up about his personal journey regarding identity and legacy, offering a candid look at the evolving landscape of media.
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Rolling Stone's Origins
- Jann Wenner launched Rolling Stone because he loved rock and roll but wasn't a skilled musician.
- He wanted to be part of the music scene and explore its impact.
Early Team
- Rolling Stone's initial team was small, consisting of Wenner, Ralph Gleason, and a few volunteers.
- They worked for free, driven by passion for rock and roll.
Spotting Talent
- Jann Wenner recruited writers like Hunter S. Thompson and Tom Wolfe based on their existing work.
- He provided them with the freedom and support to create their best work.
