Product Therapy Coaching Pilot Teams
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Dec 11, 2025 Gabi Bufrem, a product and leadership coach specializing in transformation, shares valuable insights on utilizing pilot teams for organizational change. She defines these teams as powerful catalysts, emphasizing the importance of choosing the right members to ensure impact. They discuss executive support and the necessity of isolating pilots from legacy distractions for optimal learning. Gabi also highlights how to identify successful pilots beyond metrics, avoiding common pitfalls, and selling the concept to executives effectively.
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Pilot Teams Are Proof Points Not Prototypes
- A pilot team is a proof point that demonstrates what’s possible with the product model, not a prototype experiment.
- It earns trust and credibility quickly by showing outcomes under the right structure and coaching.
Staff With Coachable Top Talent And Clear Scope
- Choose top talent who are coachable and give the team a clear, customer-aligned scope with data access.
- Ensure access to customers and measurable metrics so outcomes aren’t reduced to feelings.
Pick The Middle Team, Not Extremes
- Start pilots with teams in the middle: capable and open, not the worst or the already-perfect teams.
- Aim for a three-to-six month window to produce visible outcomes and learn quickly.