S-Tier Go-To-Market Insights for PC Games

Oct 31, 2023

01:01:21

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Together with Gamesight, one of our Open Gaming Research Initiative partners, we’re exploring various go-to-market (GTM) strategies and insights, specifically for PC games.

Currently, there is a growing curiosity surrounding the topic, particularly as observed in the development of new mobile games designed for cross-platform compatibility and the introduction of PC versions of existing mobile games. For example, Supercell recently released PC versions of Clash of Clans and Clash Royale. In short, the need to understand how the PC platform behaves from a go-to-market perspective is becoming increasingly important for developers across gaming verticals.

To discuss all this and more, we’re joined by Adam Lieb, CEO of Gamesight, and your host, Abhimanyu Kumar, Co-founder of Naavik.

We’d also like to thank Pragma for making this episode possible! Pragma is a Backend Game Engine that powers services like accounts, matchmaking and player data for the world’s most ambitious live service games. To learn more, head to https://pragma.gg/

We hope you enjoy the conversation, and do send us your thoughts, feedback and questions on podcast@naavik.co. And as always, you can help others find us by leaving a rating or review!

Watch the episode: YouTube video