Social Media Marketing Podcast
Product Marketing Strategy: How to Build Multi-Million Dollar Businesses
Mar 21, 2024
Noah Kagan shares his journey from being fired from Facebook to creating successful ventures like AppSumo, emphasizing experimental thinking. The podcast explores building launch teams, creating experimental frameworks for marketing, tracking purchases, customer engagement, and the value of connecting with top guests for exclusive training in marketing strategies.
45:17
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Quick takeaways
- Engage with customers for feedback and involvement in marketing process to create brand advocates.
- Experiment with different marketing tactics, focus on successful strategies, and adjust based on results.
Deep dives
Engage with Your Customers in Your Marketing Journey
Engaging with your customers during your marketing journey is essential. By involving them in the process and seeking their feedback, you can turn them into enthusiastic advocates for your brand. This can range from asking for their opinions on new launches to actively involving them in content creation or sharing their stories. Building a transparent and interactive relationship with your customers can lead to valuable insights and reinforce loyalty.
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