Kids Media Club Podcast

Kids Media Club: Cory Williams on why he turned down $5million to sell Silly Crocodile

Oct 2, 2025
Cory Williams, the self-taught animator behind the Silly Crocodile franchise, shares his journey from playful inspiration with his daughter to creating a thriving YouTube channel. He reveals the challenges of YouTube monetization, the impact of AI-generated content, and why he turned down a $5 million offer to retain creative control. With a focus on high-quality storytelling and community feedback, Cory discusses his innovative use of game engines for reactive animation and his plans for future character development.
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ANECDOTE

Built A Real-Time Creator Pipeline

  • Cory taught himself 3D and began capturing his VR interactions to animate Silly Crocodile.
  • He later migrated to Unreal Engine and built a realtime pipeline that lets him converse with the character live.
ADVICE

Learn Only The Tools You Need

  • Be transparent about your creative process and learn just the tools you need to tell the story.
  • Use accessible tech to produce faster, meaningful results rather than overcomplicating pipelines.
INSIGHT

Ad Revenue Is Unreliable

  • YouTube ad revenue is highly unreliable and often tiny even at scale.
  • Cory treats platform income as means to freedom, not the core emotional driver for creating.
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