Episode 715: The “S.T.A.Y.” That Fixes Your Social Media Mess

Most agents treat their social media like a digital junk drawer. A “Just Listed” here, a “Happy Friday” there, and then… crickets. In this episode, I talk about my “S.T.A.Y.” method, the one that finally makes sense of real estate content chaos.

I, who spent four years working with Facebook and Instagram, share how S.T.A.Y. helps agents stop guessing and start connecting. This isn’t about going viral. It’s showing up consistently, creating posts people care about, and actually getting real estate leads without dancing in your kitchen.

Here’s what you’ll get:
• A clear plan for what to post each week using the S.T.A.Y. method
• Ways to turn simple stories into meaningful real estate conversations
• Tips to keep your real estate audience engaged and coming back
• Examples of posts that grow trust, relationships, and referrals

If your social media feels random or exhausting, this episode might be the reset you need. Comment “S.T.A.Y.” below if you want a copy of the framework, and don’t forget to subscribe for more refreshingly real real estate marketing advice.

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