In this episode you'll learn:
- What essential things will need to be incorporated into your marketing in order for it to be effective
- The difference between marketing to warm traffic versus cold traffic
- If your service is too inexpensive can that lead to the wrong client walking through your door?
- What should be involved in an introductory package
- Why you should be testing your Facebook ads (and how to do it the right way)!
- What elements you should have in the copy of your ad and your landing page
- Why its important to make new members feel comfortable
- There are many different types of buyers…
The Business of Boutique Fitness