
Distribution First
Is It Time To Go All In on Video? A 2023 Update With Stephen G. Pope
Apr 4, 2023
Video production expert Stephen G. Pope discusses creating high-quality video content, distributing across channels, and the importance of automation. They explore benefits of video in branding, tech tools for optimization, and tips for resonating with the audience.
40:31
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Quick takeaways
- Focus on generating revenue from video content and tailoring it for specific target audiences.
- Commit to creating video content despite initial challenges and fears to see success in the long run.
Deep dives
Creating Valuable Video Content at Scale
Steven Pope discusses the importance of creating good video content at scale for personal branding and business growth. He emphasizes the need to focus on generating revenue from videos and tailoring content for specific target audiences. Pope highlights the significance of learning how to deliver a message effectively and the value of expertise in making videos that drive results.
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