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Steven Pope shares his vision of building a legacy that outlasts him, balancing grit and grace to create an impactful culture at My Amazon Guy. Learn how smart strategies like lurker campaigns and day parting can help brands grow sustainably while achieving big goals.

Get better sales and grow your brand with My Amazon Guy: http://bit.ly/4eVgJxU
Access 450+ SOPs to manage your Amazon business: http://bit.ly/416awft

Watch these next:

The Truth About Launching Products on Amazon: https://www.youtube.com/watch?v=KJIYPqrNqHg&list=PLDkvNlz8yl_Y3EPu52hasoMIZgg-UXmIR&index=8

What's The Secret to Building a $20 Agency? https://www.youtube.com/watch?v=zzmKTlWrX84&list=PLDkvNlz8yl_Y3EPu52hasoMIZgg-UXmIR&index=27

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Timestamps:
00:00 - The Spark of a New Journey
00:16 - Balancing Grit, Grace, and Leadership
01:30 - The Elephant Story: Tough Love and Leadership
02:30 - Creating Impact with Lurker Campaigns
03:45 - Day Parting Strategies for Better ROI
04:45 - Using All Campaign Types for Growth
05:20 - Building a Legacy Beyond Today
06:15 - Testing Every Tool for Success
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