Creator Science #96: Nathan Barry – from $150K/yr in ebooks to $30M in ARR with ConvertKit
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Mar 29, 2022 
Nathan Barry, founder of ConvertKit and author of "Authority," shares his journey from earning $150K in eBooks to building a $30M recurring revenue business. He dives into the importance of focus and dedication, revealing the strategies behind ConvertKit's rise. Nathan discusses trends in the creator economy, emphasizing the need for creators to engage audiences effectively and balance diverse interests. He also highlights the challenges of monetization and shares insights on prioritizing growth, calling for a strategic focus to achieve success.
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Nathan's eBook Success
- Nathan Barry earned over $150,000 self-publishing eBooks in 2012-2013.
- He used tiered pricing and beautiful sales pages, doubling his revenue.
Early Creator Inspirations
- In 2013, Nathan Barry followed creators like Tim Ferriss, Chris Guillebeau, and Jason Fried.
- He was inspired by designers Sasha Grief and Jared Drysdale, who transparently shared their eBook pricing strategies.
Quit or Double Down?
- Ask yourself two questions before quitting a project: Do you still want it, and have you given it your best effort?
- Align your actions with your intentions and avoid wondering "what if."
