So Money with Farnoosh Torabi

1786: The Secret to Launching Big Ideas Faster and Better

Feb 10, 2025

Jen Kemm, a brand strategist and author of *Unicorn Team*, shares her insights on launching big ideas effectively. With a background collaborating with giants like Microsoft and Coca-Cola, she reveals that success comes from the right leadership mix rather than sheer vision. Kemm discusses the nine leadership types essential for innovation and how even solo efforts can create impactful 'teams.' She inspires listeners with the story of Moderna's agile teamwork during the pandemic, emphasizing the power of diverse voices in driving meaningful change.

33:52

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Episode guests

Jen Kemm

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Quick takeaways

Understanding the different leadership types—visionizers, strategizers, and mobilizers—is essential for launching big ideas effectively.

The success of Moderna in vaccine development illustrates how diverse leadership roles can lead to rapid innovation in challenging environments.

Deep dives

The Importance of Leadership Types

Understanding different leadership types is crucial for successfully launching big ideas. The discussed framework categorizes leaders into three main types: visionizers, strategizers, and mobilizers, each bringing unique strengths to a team. Visionizers generate ideas that can inspire others, strategizers focus on results and execution, while mobilizers thrive on completing tasks and accomplishing goals. This model emphasizes that success is not solely about having a visionary leader but also about rallying the right mix of leadership energies to bring ideas to fruition.

Intro

4min

Unleashing Innovation through Leadership

18min

Navigating Airbnb Hosting: Challenges and Leadership Insights

9min

Navigating Work Ethics in the Age of Technology

8min

Unlocking Effective Leadership for Big Ideas

2min

What does it really take to launch a big idea—one that can change your career, business, or even the world? Is being a visionary enough, or is there a hidden formula for success? Guest Jen Kem says it's all about building the right "unicorn team." But here’s the twist: even if you’re a solopreneur or running a small business—like me—this book is still for you. Jen’s framework isn’t about having a massive team; it’s about understanding the roles and energies you bring to your work and how to fill in the gaps to achieve success faster and with less burnout.

Jen is a brand strategist, entrepreneur, and author of Unicorn Team: The Nine Leadership Types You Need to Launch Your Big Ideas with Speed and Success. With a career working on iconic initiatives for companies like Microsoft, Coca-Cola, and Oracle, she’s now revealing how big ideas succeed—not just through visionaries, but through the right mix of leaders who execute and get results.

We'll learn how to identify your own leadership type, how even a solo effort can become a "team" by leveraging the right resources, and hear the inspiring story of how a small team at Moderna outpaced industry giants to lead the charge on a life-saving vaccine.

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