

Google breakup, Apple Ads, and Apple Vision Pro 2 on the AppleInsider Podcast
19 snips Apr 18, 2025
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Google's Advertising Monopoly Challenge
- Google holds an illegal monopoly in online advertising, dominating much of the internet ad space.
- This monopoly status might force a breakup, altering Google's business and advertising landscape significantly.
Apple Ads Expansion and Scope
- Apple's rebranding to "Apple Ads" signals expansion beyond just App Store search ads.
- Despite this growth, Apple's ad business remains limited to specific in-app and system areas, avoiding broader web advertising.
Apple's Privacy-Centered Advertising
- Apple uses advertising to inform users about its services without heavily intruding or using personal data.
- This contrasts with Google and Facebook's data-driven ad targeting, showing Apple's unique privacy-centric ad approach.