Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold How to Spend $1000 to Massively Grow Your Email List! | Ep. 405
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Sep 3, 2025 Discover how to supercharge your email list with just $1,000! Jay Schwedelson dives into effective social media strategies, advocating for Instagram Reels ads over LinkedIn. He explores Reddit's new lead generation options and how they can cut costs. On a lighter note, he shares his love for a Netflix sitcom that feels like a comforting escape, while also touching on the frustrations of streaming platforms and bad reality TV casting. This mix of actionable marketing tips and entertaining pop culture insights is not to be missed!
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Funnel Cake And Carnival Games
- Jay shares a personal dislike for circular rides but enjoys carnival games and funnel cake.
- He uses this story to open the episode and lighten the conversation before answering the question.
Spend $1,000 On Instagram Reels
- Use Instagram Reels ads to capture newsletter signups directly on-platform and avoid sending users off-app.
- Expect $2.50–$4 per subscriber, so $1,000 can yield ~250–400 new subscribers.
Keep Signups On The Platform
- People on social platforms resist leaving the app to complete actions like signups.
- Capturing registrations inside the platform keeps costs down and conversion rates higher.