Building HER with Katja Lillian No Plan B: Why Amber Figlow Took the Pay Cut, Left Corporate, and Built a Marketing Empire
In today's episode, I am joined by Amber Figlow, not only a dear friend of mine but also an absolute POWERHOUSE when it comes to marketing.
As a Content Strategist, Creator, and Speaker, Amber Figlow cuts through marketing noise to deliver strategies that drive real results. With over a decade of experience—from side hustler to Fortune 500 consultant to entrepreneur—she helps small business owners create sustainable content systems without the overwhelm. Acting as an experienced guide in content marketing, she shows proven shortcuts while maintaining authenticity. Through her 1:1 services, memberships, and digital products, she has helped hundreds of business owners build content strategies that work for them, not against them. Instead of chasing trends, she shows clients how to create authentic content that attracts the right people and lets them focus on what they truly love about their business.
We discuss the following:
- How she left her 9-5 even when her family thought she was crazy
- Her fear of judgement & how she moved through it
- How to navigate the new landscape of social media
- What to do when you feel overwhelmed with content creation
- Why she would rather have 2,000 followers vs her current half a million 😳
Other places you can find her: