How to be Prepared (and Reach More People) as a Podcast Guest with Adriana Baer

Imagine that you’re going to give a talk on a topic you know really well. You spend time on the presentation, rehearse it 100 times, dial in the slides, and you’re feeling great. You get the conference, deliver the talk, and you think you nailed it. But when you ask for questions, one person raises her hand and says, “Nous ne parlons pas anglais.”

That’s right. You just delivered your talk in English, and the entire audience speaks French. You made an assumption that you knew that audience. And the conference host made that same assumption. 

Now the effects, or embarrassment, may not be as strong if you guest on a podcast, but they can cut against your credibility, and potentially waste your time…and the audience’s time. That’s why you need to be prepared. 

And that’s exactly what public speaking coach (and fantastic guest) Adriana Baer is going to talk to us about today. We chat about everything from research to storytelling, and she even has a few bonus tips. Be sure to stick around until the end for a special bundled deal we’re offering.

Top Takeaways

• Podcast guesting is a gift. While the rest of the world lives in 5 second sound bites, podcasts give us the time and space to flex our expertise.
• To be an effective podcast guest, you need to do your research. Understand who you’re talking to, and how you can help them. 
• You need to tell good stories – you do that but having some prepared, but also by actively listening to the host. 

Show Notes

• Adriana Baer
• Why Podcast Interviews are a Content Goldmine with Tom Schwab
• The Digital Storytelling Aspect of Podcasting
• The Solopreneur's Gift Guide

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