Aman Bhutani, CEO of GoDaddy since 2019, discusses the evolving relevance of websites in a landscape dominated by social media and AI. He emphasizes that personal websites enhance brand legitimacy and customer trust for small businesses. Aman highlights GoDaddy's strategic shift towards integrated services and AI tools, aiming to empower entrepreneurs. The conversation also explores the impact of generative AI on web design and decision-making, as well as the need for independent websites amidst increasing AI-generated content.
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insights INSIGHT
Website Importance
GoDaddy CEO Aman Bhutani asserts that websites remain crucial for micro-businesses.
They provide legitimacy and build direct customer relationships, unlike social media platforms.
question_answer ANECDOTE
Confidence Boost
Bhutani emphasizes the emotional value of websites for micro-business owners.
He shares an example of how creating a website can boost their confidence and drive growth.
volunteer_activism ADVICE
Customer-Backed Model
Organize your company around customer needs, not product lines.
This customer-centric approach improves focus and responsiveness to diverse customer segments.
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I spoke with GoDaddy CEO Aman Bhutani live on stage last week at an event hosted by Alix Partners in Palo Alto. GoDaddy is one of those companies that feels tied to an earlier era, but Aman’s been CEO since 2019, and he’s been building out what he calls adjacencies.
The business of the web has really changed in the past few years: the walled-garden, social network era really took over in the past decade, and now huge changes to Google Search and the addition of generative AI have really put a massive strain on the very foundations of the open web. So I started out by asking Aman the question I’ve asked so many other guests on Decoder in the past year: What is the point of a website in 2024?
Links:
If GoDaddy can turn the corner on sexism, who can’t? | New York Times (2017)
Decoder with Nilay Patel 