The $70M/yr Sports Bar + Sleepy Industries Worth $100M
Sep 11, 2024
01:08:58
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Dive into the innovative world of a transformative sports bar that merges cutting-edge technology with social experiences. Discover how immersive entertainment is reshaping live events and why household appliances are due for a revolution. Explore the hidden potential in sleepy industries, from cookware to weight management, and the financial benefits of newsletters. Finally, learn the importance of data in decision-making while avoiding common biases. This discussion offers fresh insights into creativity and the future of everyday products.
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Quick takeaways
Cozum revolutionizes live event viewing with cutting-edge technology, creating an immersive atmosphere that rivals traditional sports bars and theaters.
The company's multipronged revenue model combines general and premium admission strategies, maximizing profitability while catering to diverse audience preferences.
Cozum's entrepreneurial founder leverages experience in technology and real estate, ensuring competitive advantage and ambitious growth potential in the entertainment landscape.
Deep dives
Cozum: A Revolutionary Entertainment Venue
Cozum is emerging as a revolutionary venue that significantly enhances the experience of watching live events. It features a massive dome-like screen that immerses attendees in the action, making them feel as if they are front-row spectators at a live sports event, all while enjoying a casual atmosphere reminiscent of a sports bar. This innovative entertainment model is part of a broader trend towards out-of-home experiences, countering the decline in traditional movie theaters due to streaming services. With its unique appeal, Cozum is positioned to become a popular destination for social gatherings and live event viewing.
Innovative Technology Behind the Experience
Cozum's success is rooted in cutting-edge technology, combining multiple industries to create a unique viewing experience. The company has acquired firms specializing in planetarium and LED screen technology to develop an immersive environment that surpasses conventional sports broadcasting. This full-stack approach allows Cozum to provide exclusive rights to capture live events from exclusive vantage points, significantly enhancing the audience's experience. The result is a more personalized and exhilarating viewing atmosphere that differentiates it from traditional venues.
Diverse Revenue Generation Models
Cozum's revenue model leverages a mix of admission types to maximize profitability, which includes general admission and premium seating options. The venue offers affordable entry points that encourage larger crowds, while also providing higher-priced experiences for those seeking exclusivity and enhanced amenities. With a packed schedule of diverse events, including sports, Cirque du Soleil performances, and other entertainment options, Cozum can generate substantial revenue through ticket sales and food and beverage sales. This multipronged approach positions it strongly in the competitive entertainment landscape.
The Visionary Behind Cozum
The visionary behind Cozum is a tech entrepreneur who previously founded a major real estate software company, reflecting a profound understanding of business scalability and market innovation. He has strategically rolled up companies specializing in relevant technologies to ensure that Cozum maintains a competitive edge in the entertainment industry. With significant capital already raised and a comprehensive production crew to capture events live, the entrepreneur is poised to transform the viewing experience significantly. His background and extensive knowledge in technology and real estate provide Cozum with both a solid foundation and ambitious growth potential.
The Future of Out-of-Home Entertainment
As the demand for out-of-home entertainment continues to rise, Cozum stands at the forefront of a transformational shift in how people engage with live events. It not only caters to audiences seeking novel experiences but also complements the growing interest in social interactions centered around entertainment. With the introduction of innovative venues like Cozum, traditional viewing formats are being challenged and redefined, making room for creative solutions that enhance spectator participation. This evolution suggests a promising future for venues that can successfully blend technology, socialization, and entertainment in unprecedented ways.
Episode 628: Sam Parr ( https://x.com/theSamParr ) and Shaan Puri ( https://x.com/ShaanVP ) break down the business behind the sports bar Cosm and the massive trend coming to out-of-home entertainment.
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Show Notes:
(0:00) Cosm’s playground virality
(10:38) The Tesla of home appliances
(18:13) $100M sleepy industries
(23:11) The rise and fall (and rise?) of Weight Watchers
(40:42) "What story is the data telling me?"
(48:54) What certainty level is needed to make a decision
Need to hire? You should use the same service Shaan uses to hire developers, designers, & Virtual Assistants → it’s called Shepherd (tell ‘em Shaan sent you): https://bit.ly/SupportShepherd
My First Million is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Production by Arie Desormeaux // Editing by Ezra Bakker Trupiano
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