How to Build an Empire with the 80/20 Principle - Interview with Perry Marshall

#33: Perry Marshall is a lot of things.

(Show Notes: https://REtipster.com/33)

After starting his career as a trained electrical engineer, he transitioned into becoming a direct marketing expert, and ultimately, a massive contributor to the legacy and development of the 80/20 Principle. Perry has written several books, but probably the most well-known are 80/20 Sales and Marketing as well as Evolution 2.0: Breaking the Deadlock Between Darwin and Design.

In this conversation, we cover some fascinating concepts and life changes that can (and should) come about when you recognize how the 80/20 principle works, and how it applies to every facet of life (far more than just your business).

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