PowerTips Unscripted

How a Showroom Can Help You Close Deals and Control Your Process with Joe Smith – [PowerTips Unscripted] S5 E9

7 snips
May 2, 2024
Joe Smith discusses the benefits of having a showroom, including better margins, client retention, and time management. He highlights the importance of showroom events and how they can shape the business's processes. Joe's experience in the industry adds depth to the conversation, showcasing the strategic advantages of incorporating a showroom in a contracting business.
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ANECDOTE

Showroom Beginnings During Downturn

  • Joe Smith shared how they began their showroom journey in a small 300-square-foot conference room during a business downturn.
  • They initially outsourced design and learned the retail business model through experience and testing.
ADVICE

Appointment-Only Showroom Model

  • Use appointment-only showroom visits to efficiently manage staff and client engagement.
  • This model reduces the need to have constant showroom coverage and enhances client experience.
INSIGHT

Separate Showroom Company Benefits

  • Separating showroom and contracting divisions enables more control and invites outside designers to work without territorial issues.
  • This separation also allows selling products like furniture and blinds to diversify revenue streams.
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