Ashlee Pitzl, a local news insider, discusses the bias in local news and the changing landscape of local TV news. She also talks about the calm world of agricultural news, Elon Musk advertising on RFT, and her love for dogs and shoes.
The decline in journalistic integrity and impartiality, with personal politics becoming more prevalent in newsrooms, has impacted the local TV news industry.
RFD TV distinguishes itself by prioritizing rural America and farm advocacy, avoiding political biases, and fostering a sense of community and connection.
Deep dives
Ashley Pitzel's Journey from Music to News Production
Ashley Pitzel, the news director at RFD TV, shares her career trajectory from studying music and aspiring to be a singer to finding her passion in the TV news industry. She highlights her early experiences working as a producer and how she eventually gravitated towards behind-the-scenes roles. Pitzel's transition to RFD TV allowed her to explore her love for agriculture and rural America while enjoying the collaborative and supportive atmosphere of the network.
The Evolution and Challenges of Local TV News
Pitzel reflects on the changes she witnessed in the local TV news industry, particularly the impact of political polarization and media consolidation. She discusses the decline in journalistic integrity and impartiality, with personal politics becoming more prevalent in newsrooms. Pitzel explains her desire to embrace a different approach at RFD TV, where the network prioritizes rural America and farm advocacy without succumbing to political biases.
RFD TV's Unique Approach and Editorial Integrity
Pitzel emphasizes the distinctiveness of RFD TV, a network dedicated to serving rural communities and providing a voice for farmers. She highlights the network's commitment to reporting unbiased news and avoiding political bickering, under the guidance of owner Patrick Gottsch. Pitzel praises the network's ability to uphold its editorial integrity, offer a platform for rural Americans, and foster a sense of community and connection.
Ashley Pitzel's Role as News Director at RFD TV
Pitzel discusses her role as the news director at RFD TV and her responsibilities overseeing various programs, including "Market Day Report" and "Rural Evening News." She stresses the importance of maintaining editorial integrity and managing the personalities within the newsroom. Pitzel shares her commitment to the network's shows like "The Cal-Guy Close" and the pride she feels in its success. She also hints at the exciting future ahead for RFD TV.