Entrepreneurs on Fire

Total Disruption - How to DOMINATE Your Industry....Even if it's Saturated with Ben Glinsky

30 snips
Aug 19, 2025
Ben Glinsky, the visionary Founder and CEO of LiveGood, shares insights on thriving in saturated markets. He emphasizes that action beats perfection when starting a business. Transparency and trust are key disruptors in an industry filled with hype. Glinsky reveals how his company grew to 1.5 million members by offering affordable, high-quality alternatives. He also discusses the importance of maintaining a lean business model to maximize profits while navigating the common challenges faced by startups.
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ADVICE

Start Before You're Ready

  • Do something now instead of waiting for a perfect plan.
  • Ben Glinsky says you'll learn by doing and adapt as you go.
INSIGHT

Disruption Exists In Every Industry

  • Every industry has parts that can be improved or fixed.
  • Ben Glinsky believes disruption is always possible at some level.
ADVICE

Build Trust With Radical Transparency

  • Be transparent and show proof to build trust in a hype-filled market.
  • Ben Glinsky recommends publishing tests and certificates so customers know what's in products.
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