The Bulletproof Entrepreneur Show These 11 Principles Made Me a MILLIONAIRE
May 2, 2024
Learn 11 transformative principles designed to help entrepreneurs scale their businesses to seven figures. John Whiting dives into the importance of value as a function of volume and utility. Discover how clarity, speed, and relevance shape utility, and why stage-focused content can guide prospects effectively. He emphasizes the role of efficiency in delivering consistent value while offering strategies to enhance communication skills. John also shares the power of feedback loops and the art of repackaging existing content for greater impact.
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Outflow Equals Inflow
- Outflow equals inflow: what you put into the marketplace returns to you.
- Put out value and you will attract leads, calls, clients, and money.
Make Value Measurable
- Increase value by producing more useful pieces and reaching more people.
- Measure value as volume times utility from the prospect's perspective.
Utility Is Audience-Centered
- Utility depends on clarity, speed, relevance, and receipt by the audience.
- Always craft messages brief, simple, fast, relevant, and confirm they understood.