Elite Trainer Academy

ETP 17: 4 Simple Ways To Improve Client Retention

6 snips
Nov 10, 2025
Discover essential strategies to enhance client retention in the personal training world. Regular communication and personalized check-ins are vital for holding clients accountable. Celebrate their small successes to keep motivation high. Always have a long-term vision to guide clients beyond short-term goals. Don't forget to ask for their feedback to improve their experience. Building authentic relationships creates loyalty and trust, ensuring clients stick around for the journey.
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ADVICE

Frequent Weekly Touchpoints

  • Maintain frequent touchpoints with clients throughout the week to show support and presence.
  • Use varied formats (text, voice, video, call) and focus on positive interactions rather than policing mistakes.
ADVICE

Match Communication To Personality

  • Vary communication style and frequency to avoid desensitizing clients.
  • Match your approach to each client's personality to prevent overwhelm or annoyance.
ADVICE

Track And Share Micro Wins

  • Keep a running list of clients' micro wins focused on behaviors and consistency.
  • Refer to and remind clients of these wins often to build momentum and motivation.
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