We Are Vineyard Mark Matlock: Gen Z, Curiosity, and the Future of Discipleship
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Nov 26, 2025 Mark Matlock, Executive Director of Urbana 2025 and expert in youth and student ministry, shares his insights on the future of discipleship. He discusses the importance of slow formation and emotional health, arguing for a shift in the church's approach to empowering Gen Z. Mark explores the cultural curiosity of today's youth, the impact of narrative media like The Chosen, and the implications of recent research on Gen Z. He emphasizes the need for older leaders to connect authentically, address doubts, and provide meaningful mission opportunities for young people.
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Roots On A Family Church Street
- Mark Matlock grew up on three acres in Chino, California, in a house his grandparents built and where multiple generations attended the local church.
- That family faith legacy shaped his lifelong involvement in church and ministry.
From Magic Shows To Ministry
- Mark used magic shows on missions trips and college to share the gospel and later became a professional magician.
- He eventually transitioned from full-time magic into teaching and discipleship while keeping magic as a speaking tool.
A Garage That Launched A Movement
- Mark ran a garage-based ministry in the late 90s that helped launch worship artists like Mercy Me and sold unsigned music online.
- That garage became a hub for research, music distribution, and early digital experimentation.
