Alison Cayne (Haven's Kitchen) - From founding a cooking school to creating a sauce brand

Our guest today is Alison Cayne, who is the founder of Haven’s Kitchen. Haven’s Kitchen is a cooking school and a sauce brand that creates fresh sauces in easy-squeezy, lightweight pouches.

In this episode we discuss:

• Why she wanted to teach others how to cook
• Founding Haven’s Kitchen in NYC
• Why she decided to launch your own sauce line
• Her approach to packaging and brand positioning
• How she got into retail
• The current fundraising environment in CPG