Lunch Hour Legal Marketing Clio’s All-In with Scorpion – Who Gets Stung?
“Sole Preferred Partners”—does this new relationship mark a culture shift for Clio? Come for the puppy, stay for the hard-hitting analysis.
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Clio and Scorpion’s efforts to fill a perceived void between law practice management and marketing has led to the inception of their sole preferred partnership in the legal marketplace. Is this exclusive relationship a culturally dissonant move in Clio’s previously open ecosystem?
The guys question Harsha Chandra Shekar of Clio and Kirby Oscar of Scorpion on the details of this partnership and how their promise of deep integrations and data sharing will affect both clients and competing marketers in the legal space.
Afterward, Gyi and Conrad give their takes on the interview, discussing both its potential and their persisting concerns. Is this really the partnership that will lift all boats in the legal industry, or is it just promoting your competitor down the street?
The News:
- A recently fired summer associate tastes the bitterness of life: Who Knew Biting Other Lawyers Was Frowned Upon? - Thinking Like a Lawyer
- Google LSAs have been removing the trust/verification marks we worked so hard for—another ploy for cash?
- Get ready, folks. AIO ads are coming to…everything. Google briefs brands on AI Mode ads ahead of Q4 rollout
- Shocker! Google is pushing more Google: Google Search Indexing & Ranking Near Me Google Maps Results
- The GLM Summit is coming right up. Conrad is a speaker, LHLM is recording live, and it’ll be a great time all the way ‘round!
- And, come on down to the Kaleidoscope 2025 conference by Affinipay to hear from Gyi!
- What, another conference plug? This one might be our favorite—the Lunch Hour Legal Marketing Summit takes place 9/22-24, and August 22nd is the absolute drop-dead date for the early bird discount. Sign up now!
Suggested LHLM Episodes:
HELP! My Marketing Agency Was Acquired — What You NEED To Know
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