EP335: [Quick Tip] Implement This One Thing, and It Will Lead To More Deals Closed

Aug 15, 2019

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In this quick 7-minute episode, Alex shares a quick tip to help you close more deals. So often in the industry, we focus on 'no Realtor® commission' or 'we cover all closing costs', but do your sellers know what that really means? How much are we saving them/how much would they be losing? Put these terms into hard numbers they can understand.

Key Takeaways:

Chances are that sellers already know your benefits. It's overused in the industry.
Instead of saying 'no Realtor® commission', put those facts in hard numbers. Say a price figure instead.
Do the same thing with closing costs. On average sellers would be saving 3% on that alone.
Show your sellers a breakdown of what they could be potentially losing/saving.
Even better, get your sellers to do the numbers with you! Have them pull out their smartphones and crunch the numbers with them.
Whatever benefit you have, try to quantify it in terms that your sellers will understand. Don't assume they know what you're saying right off the bat.
P.S. Alex & Steve have launched Ascend! Check out episode 328 if you're interested!

Mentioned in This Episode:

Interested in joining the Hybrid Coaching & Mastermind Group Alex & Steve launched? Apply to Join ASCEND

Let's Connect on Instagram: @alexpardo25

Episode 328: "Here's Your Opportunity to ASCEND Your Life & Business (w/ Steve Cavanaugh and Alex Pardo)"

Tweetables:

"You can give your benefits more punch by actually quantifying to sellers what your benefits mean."

"Take it a step further. Typically you'll have to pay a 6% commission, which equates to around $6,000. So you're going to save $6,000 by working with us. That's a benefit of working with us."

"You want to walk them through this process, but have them do the math themselves."

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