

My New Brand Has 91% Gross Margin. Here's How (With Lara Guevara)
Aug 8, 2025
Lara Guevara, the founder of Move Supply Chain, brings her expertise in sourcing and manufacturing to the conversation. She shares insights on how they created a high-margin solid cologne with innovative packaging. Lara discusses sourcing from over 80 manufacturers globally, leveraging Filipino talent for production, and navigating tariff risks. She emphasizes the importance of optimizing supply chains for e-commerce, showcasing how smart strategies can enhance profit margins without sacrificing quality.
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Custom Packaging Requires Multi-Material Expertise
- Combining wood, metal and hardware raises technical challenges for suppliers.
- Expect longer design, tooling and coordination compared with simple packaging.
Philippines Talent Boosted Execution
- Andrew praises Omar and Lizelle for excellent project management and responsiveness.
- He credits Move Supply Chain's Filipino hires for high-quality, affordable execution.
Cast A Wide Sourcing Net
- Cast a wide RFQ net and contact hundreds of manufacturers to find options.
- Shortlist by specs, volume, certifications and filter early to save time.