Marketing School - Digital Marketing and Online Marketing Tips This Ad Format is Going to Become Really Popular in 2022 (Will You Use It?) #2035
Mar 15, 2022
Discover the rising trend of using influencers in advertising. Learn how filming video ads with these key figures can significantly boost conversions. Explore creative collaboration techniques and find out which influencers have successfully driven sales. This engaging discussion reveals effective strategies for maximizing impact through influencer partnerships.
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Influencer-Driven Video Ads
- Use influencer marketing in digital ads, especially video ads.
- This has been shown to significantly boost conversions for both B2B and B2C.
StartEngine's Success with Mr. Wonderful
- StartEngine used a Shark Tank personality (Mr. Wonderful) in their ads with great success.
- This demonstrates the effectiveness of using well-known figures in video ads, even in B2B.
NFT Project Boosted by YouTuber
- A YouTuber with 1.5 million subscribers helped an NFT project sell out by promoting it.
- This highlights the power of influencer promotion, particularly in niche markets like NFTs.