Talking Elite Fitness

Open is Closed, Golden Girl wants CrossFit, and All Business with Chris Cooper

Mar 20, 2025
Chris Cooper, Founder of Two Brain Business, shares his expertise on transforming gym profit margins. He dives into the recent sale discussions of CrossFit and what implications a potential purchase by Olympian Shawn Johnson might bring. Chris emphasizes the need for gyms to adapt, focusing on community engagement and quality coaching. The conversation highlights the importance of evolving business strategies within the fitness industry to thrive in a competitive landscape.
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ANECDOTE

Thirdzy Michelada

  • Tommy Marquez had a new way to use Thirdzy as well.
  • He dipped a Tajin rim on his Michelada in Thirdzy powder.
ANECDOTE

Thirdzy Smoothie

  • Sean Woodland had a new way to use Thirdzy.
  • He made a smoothie with blueberries, almond milk, and Thirdzy.
ANECDOTE

Travis Bajan

  • Travis Bajan was the main floor announcer at the CrossFit Games in 2012/2013.
  • He was known for his energetic and entertaining style.
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